RS Cook Auctions

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Why Auction?


 

Garage sales, trips to Goodwill and storage units just don't cut it when you have to empty a house or liquidate a business. It takes too much time and energy, both physically and mentally, especially when the estate of a loved one must be sold.

We can help. We've got the know-how and experience to dispose of estates, antiques,jewlery, farm equipment, business assets, etc., and bring you top dollar in the process, without the demanding headache of what to do with all the stuff that wouldn't sell at a garage sale.

The peace of mind is worth it.
 


 

Auctions Work Well in Both Good and Bad Economic Times. People love auctions, because they love sales. Statistics show that in a good or bad economy auctions remain a steady force. When the economy is bad, the auction industry does not feel the impact: People still flock to auctions!

Exciting Atmosphere. There's no more exciting atmosphere than an auction. Crowds of people competing for property, combined with that lively auction chant makes for some great entertainment and fun!!

More reasons...

  • Speedy Process, Quick Turnaround.
    An auction is immediate. It happens during a set time and is completed during that time. It's quick and efficient

  • You Set the Time and Place of Your Sale.
    It's as simple as that. You work with the auction firm to schedule what works best for you.

  • You Know Exactly When Your Property or Goods Will Be Sold.
    There's no wondering whether or not your property will sell. And it WILL sell during the set auction time.

  • Comprehensive Marketing of Your Property.
    Part of conducting an auction is marketing it to the general public to get as many people there as possible. We have comprehensive mailing lists we use to market our sales. We run advertisements, distribute fliers and more. We are marketing specialists. Which can easily bring 100 to 200 people to your auction, or more!

  • Buyers Come Prepared to Buy.
    Auction goers come with money in their wallets, and are prepared to go home with property. It's a seller's delight.

  • No Negotiations.
    There is no haggling over price or merchandise. The auction method is quick and efficient. When people bid, they make a commitment to buy the property at that price without discussion or debate.

  • No Leftovers and Little Clean Up.
    Every item at an auction goes up for bid and every item is sold. How many of you have had a garage sale and when you're finished, you spend hours packing up what didn't sell and looking for places to store it? With an auction, there's no worry about what to do with leftover items because there aren't any. This means very little clean up.

  • Competitive Bidding.
    Auctions motivate buyers to perform. People get caught up in the competitiveness of the bidding and many times this drives the price of items higher. To some it's like a game, and they want to win at all costs And did you know that 9 times out of 10, an auction brings in the fair market value, if not more, for any item put across the auction block?

What people think...


 

83% - think auctions are an exciting way to get good deals!!
51% - think they offer a great value on items !!
65% - think auctions offer exciting items they wouldn't otherwise purchase !!
53% - like the excitement of getting a good price !!

Auctions are the most unique and valuable way of selling almost any type of personal property. Some of the most popular auctions are those that involve household items, livestock or antiques.

But auctions involve so many more possessions: automobiles, office equipment, art, machinery, industrial equipment and electronics.

In 2004, the value of all goods and services sold at live auction in the U.S. was approximately $202.7 billion and has grown every year since. This 2004 figure was up 6.8% over 2003 and translates into a huge number of satisfied buyers and sellers of goods.


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